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Recent Articles
Spring 2005 Newsletter

Diamond Packaging Expands Windowing Capabilities  


Diamond Packaging's expanded windowing capabilities include rigid windows, micro-perforated windows, and combination paperboard and plastic packaging.Diamond Packaging recently expanded their decorative capabilities by installing a new Heiber & Schröder window-patching machine. The machine combines precision with production efficiency, offering speeds up to 30% faster than competitive models.

The Heiber & Schröder WPS 11-2 model features a missing window detector, an easy feed system, and one or two lane operation, with the ability to position three cartons per lane. When running three cartons per lane, the machine is capable of outputting up to 60,000 cartons per hour.

The addition of a new Heiber & Schröder Universal "UF" pick-and-place feeder is the perfect complement to the window-patching machine, enabling it to merge virtually any flat shape or material such as coated paper, paperboard, film, or mesh. The feeder is speed-synchronized with the window-patching machine, and can also operate in 1-up and 2-up mode. The magazine can be adjusted in cross direction, vertical direction, and in length direction, even during operation. Benefits include unparalleled registration and the ability to run square-cut or odd-shaped windows.

The new equipment allows Diamond to offer unlimited packaging options, including rigid windows, micro-perforated windows, or combination packaging (employing both paperboard and plastic substrates). The result is an effective method of displaying products, and more importantly, a perfect way to truly stand out in the crowded retail environment.

For more information about Diamond's windowing capabilities, contact Dennis Bacchetta at (585) 334-8030 x229 or visit the website at www.diamondpackaging.com.


Diamond Packaging Wins 17 Awards in NPA Competition  


The Godiva Nouveau Gift Box lid incorporates an intricate snowflake die cut that instantly conveys the spirit of the holiday season. Dark blue hot foil stamping and a stippled embossing pattern add to this extraordinary presentation.Diamond Packaging of Rochester, NY earned 17 awards in the prestigious 55th Annual National Paperbox Association (NPA) Packaging Competition. Awards were announced at the 4th International Packaging Conference and NPA’s 87th Annual Meeting, held May 18-22, 2005 in Loch Lomond, Scotland.

The NPA Awards Competition is the foremost packaging competition in the rigid box and folding carton industry, and is an opportunity to showcase the most innovative and distinctive designs produced over the last year. Winning one of the coveted NPA awards is a mark of excellence in the packaging field and recognition of superior achievement.

Diamond Packaging’s winning submissions competed against hundreds of entries from around the world. The company was honored with four Gold Awards and 13 Excellence Awards.

"Diamond’s winning entries were beautifully crafted and truly worthy of special recognition," said Scott Miller, Executive Vice President of the NPA. "Their designs are on the cutting edge of quality and innovation in today’s global packaging environment."

Diamond developed a simplex tray lid for the Godiva Nouveau Gift Box that functionally and stylistically surpasses anything that has been used before. The lid incorporates an intricate snowflake die cut that instantly conveys the spirit of the holiday season. Dark blue foil stamping and a stippled embossing pattern add to this extraordinary presentation.

Utilizing a paperboard lid allows for more design flexibility, not possible with a standard set-up box lid. For instance, the intricate die cut pattern and the depth of the embossing pattern can only be achieved through the use of paperboard. In addition, the lid was designed with smaller fold-over (perforated) panels, allowing the printed insert card to sit 1/8" below the lid, creating a 'shadow‘ effect.

Several point-of-purchase displays were also recognized, including an innovative design produced for the recently launched L’Oreal USA / Matrix Curl.life™ defining system. Diamond designed a unique header with a secondary rear panel that is glued to the front panel, creating a striking 3D appearance. The panel is further enhanced by die cutting around the photograph of the models, adding to the illusory effect. The economical structure is converted as a glued, single piece that pops up, similar to children's books.

The header is secured to a two-tiered outer base that utilizes multiple die cuts to hold various products including shampoo, conditioner, spray-gel, and hairspray. A die cut inner deck insert provides added stability to the display.

Diamond employed special graphic techniques for the L’Oreal USA / Matrix holiday packaging, elevating a standard tuck carton to an unprecedented level. Prominently displayed at fine hair salons nationwide, the annual promotion is a proven success and highlights the value of creativity and shelf appeal.

All cartons feature a .022 SBS foilboard complemented by stunning holographic foil stamping and embossing. Holographic foil was chosen for its striking visual impact and its evocation of snowflakes, making it perfect for the holiday season. Special color inks and matte UV coating further enhance the graphics.

Other winning highlights include a Coty fragrance carton decorated with pearlized and copper foil stamping, an Arm & Hammer Enamel Care™ promotional mailer featuring a sliding window, and a combination paperboard and PVC carton produced for Elizabeth Arden’s Sunflowers gift set.

Click here for a complete list of Diamond's winning entries.

For more information about Diamond Packaging, contact Dennis Bacchetta at (585) 334-8030 x229 or visit the website at www.diamondpackaging.com. For more information about the National Paperbox Association, contact Scott Miller at (703) 684-2212 or visit the website at www.paperbox.org.


Integrating RFID Into Your Packaging
by Dennis Bacchetta
 


Integrating RFID Into Your Packaging by Dennis BacchettaMarket forces such as the RFID mandates from Target, Wal-Mart, the Food and Drug  Administration (FDA), and the U.S. Department of Defense (DOD) have many manufacturers and suppliers focused on RFID simply as a compliance tool, overlooking the significant additional benefits of automatic identification technology.

In fact, by design, RFID enables superior supply chain efficiency and inventory management, resulting in increased productivity and accountability, decreased shrinkage, and a more robust bottom line.

A packaging supplier who is knowledgeable about evolving RFID technology and applications is a valuable resource to help you maximize ROI with your RFID integration.

RFID systems are completely customizable with infinite combinations of hardware and software. Each system is comprised of a transponder, a reader and software. (Click here to read RFID: A Smart Tag Primer for a complete explanation of RFID technology.) In this article we compare several forms of the RFID transponder and discuss possible applications of each.

RFID transponders are available in a variety of mediums, including:

  • Smart tags
  • Chipless tags
  • Smart labels
  • Conductive ink
  • Traceless taggants

A smart tag is a microchip RFID transponder, which includes an integrated circuit (IC) and an antenna, encased in a protective coating. Smart tags most commonly contain a silicon-based IC and a copper coil antenna, although demand for less expensive tags has spurred the development of organic alternatives and chipless tags.

Smart tags can be applied to pallets, cases or item-level units at any point in the supply chain, or integrated into the product packaging at the point of production. They are readable through most materials (except liquid and metal) and many smart tag systems include anti-collision software, to enable multiple tags to be read simultaneously.

A basic smart tag offers a 96-bit EPC, which provides more than enough data storage capacity to track-and-trace items from point of manufacture to point of sale. Gen 2 tags offer a 256-bit EPC code, appropriate for specialized applications that require extensive data storage, such as the prescription drug pedigree.

Smart tags can be applied either externally to product packaging or imbedded within the package or case. They are unobtrusive and do not interfere with graphic design elements, making them an easy addition to most consumer goods packaging.

Smart tags can also be implanted in key chain fobs or rigid plastic cards. Automobile keyless entry and Mobil Speed Pass are two well-known examples.

A chipless tag is an RFID tag that transmits data via either a conductive polymer or a reflective material instead of an IC microchip. Conductive polymer tags operate the same way as RFID smart tags do, differing only in component material.

Reflective tags return a radio wave image to a computer that compares it with the identifying image on file for that item. A positive match means the item is correctly identified. Tags with RF reflecting fibers can be woven into paper or fabric for specialized applications.

Although chipless tags typically cost less than silicon-based tags, their use in supply chain management is limited by their inability to read multiple tags at one time.

A smart label is simply a label with an RFID tag integrated into it. An RFID microchip is sandwiched between a paper substrate and an adhesive, resulting in an RFID transponder that can be printed and applied like a traditional label.

Smart labels are frequently used for “slap and ship”, which is the term for affixing an RFID label to a case or pallet just before it is shipped from the supplier to the retailer. Because the label is applied externally (to the case or pallet) as the final step before shipping, benefits of “slap and ship” have generally been limited to compliance with retailer requirements.

However, if you think of a smart label as a flexible, printable RFID device, it is easy to imagine creative ways to incorporate it into individually packaged products.

Conductive ink, also called RFID ink, is considered by many to be the most exciting recent development in the printing industry. Precisia and Parelec are two of the companies that have developed conductive metal-based inks.

So far, conductive inks have been limited to printing RFID antennas directly onto labels and packaging through conventional printing methods. Research is ongoing to devise a method of printing the IC with RFID ink.

Use of conductive ink significantly lowers the cost of RFID tagging, and offers smart tag security with exceptional application flexibility.

The newest form of RFID tag is Creo’s Traceless® taggant. Traceless® is a powder that is mixed with ink or other fluid and applied to product packaging during manufacturing. Suspending the powder particles in fluid allows them to form a random pattern known as the “taggant image signature”. A computer records/retains this signature as the item’s unique identifier, like the EPC of traditional RFID.

When the item passes by a Traceless® reader, the reader first confirms the presence of the taggant powder (the pass/fail portion of the security test), and then matches the “taggant image signature” with the one on file for that item.

What really distinguishes Traceless® is that it is undetectable, making it virtually impossible to counterfeit or tamper with. Using proprietary methods, Creo mixes a ratio of taggant in solution that is too small to be perceived visually or chemically, and is detectable only by Traceless® readers.

From inventory management to anti-theft control to pharmaceutical pedigrees, RFID technology is revolutionizing the packaging industry. Awareness and education are the keys to maximizing your ROI with RFID.


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Diamond Packaging is a WBENC-Certified Women's Business Enterprise. Diamond is a WBENC-Certified Women's Business Enterprise...more
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