Diamond Wins 13 Awards in NPA Packaging Competition

 Diamond Packaging earned 13 awards in the prestigious 56th Annual National Paperbox  Association (NPA) Packaging Competition. Awards were announced at the Association’s 2006  Annual Meeting, held June 24-27, 2006 in Quebec City, Canada.

The NPA Awards Competition is the foremost packaging competition in the rigid box and folding carton industry, and is an opportunity to showcase the most innovative and distinctive designs produced over the last year. Winning one of the coveted NPA awards is a mark of excellence in the packaging field and recognition of superior achievement.

This year’s competition was held in conjunction with Packaging Strategies and its PackageDesign’06 Conference and Exhibition. The Association’s Packaging Competition debuted as part of the PackageDesign “Packaging Inspiration Exhibition” at this national designers conference.

“Diamond’s winning entries were beautifully manufactured and genuinely worthy of special recognition,” said Scott Miller, Executive Vice President of the NPA. “Their designs are on the cutting edge of innovation and quality in today’s global packaging environment.” READ MORE

Paperboard Packaging Alliance (PPA) announces winners of the 2006 Student Design Challenge

Weyerhaeuser Retail Symposium to focus on sustainability, market drivers, and trends

HBA Health & Beauty America scheduled for September 12-14, 2006 in New York

Diamond Adds Color With Confidence [case study]

L'Oreal USA / Matrix created the season's spiciest hues with the introduction of its new SoColor Mocha series. Combining both warm and cool tones to create a harmony of shades ranging from chocolate browns to latte blondes, this line extension gives beautiful dimension to hair while providing smooth, rich color. They turned to Diamond Packaging to create a package that communicated color with confidence.

SoColor is the leading professional color brand in the United States and is used in thousands of salons nationwide. With SoColor, there's no guesswork - just exceptional color results.
The packaging needed to convey this message and faithfully reproduce the color shades represented on the carton.

Diamond designed a carton where form follows function. The economical structure is converted as a glued, single piece with an integrated handle. The handle enhances consumer interaction and identifies the package as a comprehensive kit containing everything needed for creating stunning color effects. more

 Foil vs. Foilboard
 by Dennis Bacchetta

 In the competition for  consumer attention, which is  better: foil or foilboard?

 Foil and foilboard are both powerful tools for refreshing consumer interest and increasing product differentiation in the retail environment. Both provide a distinct visual snap that reinforces brand identity and elevates perceptions of value, quality and brand authenticity; and both are available in a variety of colors, patterns and sizes.

But for all of their similarities, there are significant technical differences between foil and foilboard, and the choice between the two is best made after careful consideration of the primary project requirements of quality, cost and time. capable of applying a non-tarnishing metallic foil print to paper, plastic or paperboard. more