Diamond Packaging E-Newsletter
Diamond Packaging E-Newsletter - Summer 2010

Diamond Packaging earned six awards in the 67th Annual National Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were announced at the 2010 Outlook & Strategies Conference in Cincinnati, OH.Diamond Wins Six Awards in PPC Competition

Diamond Packaging earned six awards in the 67th Annual National Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were announced at the 2010 Outlook & Strategies Conference in Cincinnati, OH.

The competition, sponsored by the Paperboard Packaging Council (PPC), is a celebration of the industry and its creative potential. It is also an affirmation of paperboard as the clear and intelligent choice for packaging in today’s eco-conscious world.

Entries in the overall competition were evaluated on three criteria. First was an examination of the package itself, specifically an explanation of the package’s development objectives, materials selection, and design, printing, and converting processes. Second was a measure of the package’s impact on production, manufacturing, and distribution, including logistics and supply chain (storage, distribution, warehousing), system economics (material substitutions, line efficiency, cost reduction), and brand enhancement and marketing. Finally, the package’s impact on retail and consumers was evaluated, including merchandising and retail strategy effectiveness, performance and functionality, product protection, sustainability, and shelf differentiation.

Competing against entries from around the country, Diamond received recognition by winning two Gold Awards and four Excellence Awards. ›› more

Packaging defintions and acronyms   Basis Weight - The specification of boxboard as   density of weight per unit area.

  Dust Flaps - Narrow flaps extending from each side   of a carton or from the top or cover that turn down   into the carton before closure to keep dust out.

  Flexography - Printing process in which ink is   transferred by a flexible relief plate to a sheet.
Industry Notes

Personal care packaging trends are driven by sustainability, says PMMI

Cartons that close the fragrance sale

HBA 2010 scheduled for September 28-30 in NY

Southern Blend by Tim McGraw

Coty Inc., one of the world’s largest and most successful beauty companies, recently introduced Southern Blend by Tim McGraw, a luxurious, modern fragrance that captures the fresh, energetic vibe of the renowned actor and country music star. Diamond was chosen to design and manufacture the cartons for this exciting product launch.

Coty’s expertise in developing products that resonate with consumers is enhanced by aligning themselves with celebrities who are involved with the entire creative process. Diamond worked closely with the Coty design team from the beginning, ensuring that the packaging reflected the warm side of the artist, a true Southern gentleman.

The French reverse tuck carton features a combination of foil stamping and embossing that augments the graphic design and creates a unique visual and tactile presentation.

The entire carton was offset printed with four color process inks and two PMS colors in-line with UV gloss spot coating ("Southern Blend"), and UV dull, stampable varnish, prior to being embossed with a cork pattern. ›› more

Technical Corner

In previous articles we explored how printed sheets can be enhanced and protected through specialty decorating processes. In this article we'll look more closely at Cast Cure holographic effects.Cast and Cure Holographic Effects
by FSEA & Diamond Packaging

In previous articles we explored how printed sheets can be enhanced and protected through specialty decorating processes. In this article we'll look more closely at Cast Cure holographic effects.

Cast and Cure

Cast and Cure is another key component of Diamond's Green Chic™ packaging model, which delivers “Beauty without Compromise” by capturing the essence of luxury brands while communicating an environmentally-friendly image and awareness.

Cast and Cure technology is a cost effective, inline process that produces high-gloss, holographic finishes through the use of UV coatings and specialty film.

The Cast and Cure process utilizes a specialty film with a micro-embossed holographic pattern. ›› more

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